To help companies develop sustainable strategy execution systems in the context of good corporate governance, the Institute of Corporate Directors (ICD) offers the Strategy Execution Pathway (StEP) Program. StEP was developed to help organizations improve their strategy design and execution through a systemic framework that combines management and measurement.

The StEP Program is aimed at company directors and senior managers who must formulate, implement, and monitor a winning strategy that is consistent with the firm’s mission, vision and values.

What is the Strategy Execution Pathway Essentials?

While great ideas can put your company on the map and in the public eye, it’s going to take more than brilliance to stay there and surge forward. Nowadays, companies need to have a sustainable strategy execution system in place to be able to deliver the expected results continuously and consistently. With that in mind, the Institute of Corporate Directors invites you to take the Strategy Execution Pathway (StEP).  StEP is a two-part management technology transfer program that helps organizations improve in both strategy design and systematic execution. StEP is based on the Kaplan-Norton Balanced Scorecard, the gold standard in performance management. Both the Essentials and Masters workshops are designed to develop strategy execution systems for companies in the context of good corporate governance. 

StEP Essentials, the first of two courses on StEP, delves into the intricacies of the strategic process. This how-to course provides the working team with the skills and tools needed to craft a strategic plan which would lead them to the successful realization of their corporate vision, accomplishing the goals determined by their Directors. The two-day program capacitates its' participants with comprehensive learnings on key features of strategy design creating the strategy map and balanced scorecard in correlation with developing a governance culture. By the end of the course, the participants would be able to:

-  Learn the fundamentals of strategy creation and execution
-  Develop an in-depth understanding of the strategy map and Balanced Scorecard process
-  Learn to create measures that will guide monitoring and performance management

Course Fee: PhP 24,000.00 Nett

5% Early Bird Payment Discount
5% ICD Member Referral Discount
5% Group Discount for at least three (3) participants

Time: 9:00 AM - 5:00 PM

Venue: Makati City (TBA)

Kindly see class sessions below:

StEP - Essentials

2nd Quarter

3rd Quarter


Wednesday, April 25, 2018
Thursday, April 26, 2018


REGISTER: Q2 StEP - Essentials

Wednesday, August 29, 2018
Thursday, August 30, 2018


REGISTER: Q3 StEP - Essentials


At the end of the course, the participants will be able to:

• Gain strong fundamentals of strategy creation and execution;
• Have an in-depth understanding of the strategy map and Balanced Scorecard process
• Learn techniques for setting the right strategic direction along with measurement tools for performance management.
  • DAY I
    1. The Role of Performance in Corporate Governance Emphasis - is given to governance as it equates to performance based on strategy formulation, strategy execution, and sustainability.
    2. Strategy in Action - appreciate how effective strategy can drive competitive advantage and deliver company value.
    3. Reviewing the Charter: Revisiting the Organization’s Foundation and Visualizing the Future - learn how to create visions that can determine strategic focus and enable organizations to identify breakthrough goals that can serve as tangible results of transformative efforts.
    4. Crafting the Strategy Map: Value Creation through Cause-and-Effect Linkages - learn techniques for setting strategic direction by identifying which objectives are aligned with different balanced perspectives.
  • DAY II
    1. The Balanced Scorecard: Defining Strategic Measures & Targets - an introduction on how to effectively choose the right measures and how to operationalize them.
    2. The Balanced Scorecard: Developing & Implementing Strategic Initiatives - explore the creation of game-changing initiatives for process enhancement and organize project teams for implementation based on clear execution plans.
    3. Introduction to Execution Mechanisms - an overview of governance mechanisms showing how their interrelation creates a systemic governance culture within an organization.
    4. Creating Champions: The Role of the Board and Management for Strategy Execution - presenting the role of corporate leadership in the development and implementation of beneficial strategies for performance results.